The commercial mash up I did for “One Spring Away” is getting some really nice mentions, and I’m hugely grateful and flattered.

First Maura Johnston, one of my fav music writers, posted about it in Idolator.

Then the video appeared in a bunch of amazing blogs about advertising.  I follow quite a few of these blogs, so it’s really really splendid to see my piece up there.  Yay!

Big thanks go out to these blogs for posting about the video:

• Idolator – “It’s your move, Gregg Gillis.”
• Adrants – “it takes a fine hand to elevate advertising — coolly thrashed by jaded pundits — to the soft-focused realm of scrapbook-worthy human experience. The Band From does it better than we could have.”
• Advertising Lab
• Hee-Haw Marketing
• Lost at E Minor – “two minutes and twenty-seven seconds of editing magic. This video from Roni Brunn is what we call FUN.”
• dear ada – “I think because the song and the ‘curation’ of the bits and pieces from so many sources created a continuity and story line that was understandable. Plus the final piece is very endearing and magical, so I’m good with a little clash if that’s the end result.”
• What to Wear During an Orange Alert?
• En l’an 2011, on aura 30 ans !
  
• Marketing Usabile – “Un esperimento molto interessante di advertising mashup. 41 spot remixati all’interno di questo video di meno di tre minuti.”
• popwreckoning – “Roni Brunn of The Band From and Brand Records in L.A. has recently released a new and very creative music video for her song “One Spring Away”. Brunn has taken clips from 41 television commercials and mashed them into a music video. Think of it like a Girl Talk for the eyes.”
• Funkadelic Advertising

Tags: commercials, mash up, One Spring Away, press, video